SATU Studio Logo & Website Design
SATU Studio is a personal project by Natasya, based in Canada, that combines idealism with clean, sculptural lines and detailing edges crafted in Java, Indonesia. Each piece in the collection is precisely tailored to achieve the perfect fit for the female form, redefining the idea of modern clothing. The brand's minimal yet powerful designs are built on the balance of proportion, structure, and fluidity, allowing the pieces to be worn in multiple ways to suit individual style. The brand's focus on quality and attention to detail makes SATU Studio the perfect choice for those looking for timeless, versatile clothing.
The brand name SATU, meaning "one" or "first" in Indonesian, was chosen to reflect the brand's commitment to providing the best products and attitude as a brand.
Ps: Please note that SATU Studio is a fictional brand created by me during the quarantine period.. All products & pictures are downloaded from Pexels and Unsplash and is not real.
Objective
To establish a unique brand identity, elements of Indonesia's history and culture will be incorporated into the design, while maintaining a minimalist approach to bring out the brand's distinct personality.
Approach
To infuse the brand with a touch of Indonesian pride, the design will incorporate elements reminiscent of traditional batik patterns, such as leaves resembling batik leaves, as a dynamic design element.
The color scheme will feature the bold and courageous color of red, which also represents Indonesia, as it is a primary color of the country's flag. The overall design concept is minimalist, bold, and clean, encapsulating the brand's identity.
Ps: Please note that this is only an initial or early-stage prototype. Some buttons may not be working.